Closer Than Fans Expect
South Downtown sits at the center of Atlanta’s civic core—between the stadium, Five Points, and the State Capitol. On match days, it becomes the natural glide path between transit, tailgates, hotels, and the arena.
- 5-minute walk door-to-door to Mercedes-Benz Stadium.
- Multiple routes from MARTA’s Five Points & Garnett stations.
- Easy access from the Connector, city parking decks, and rideshare.
- A human-scale street grid, historic facades, and big-energy sidewalks.
Spaces Built for Game-Day Energy
From historic storefronts on Hotel Row to larger footprints along Broad and Mitchell, South Downtown offers a mix of spaces ideal for flagship experiences, pop-ups, fan activations, and food & beverage concepts.
Historic Storefronts
Intimate historic bays with high visibility—perfect for chef-driven food, cocktail concepts, and branded fan experiences that feel uniquely Atlanta.
High-Energy Corridors
Flexible retail depth and frontage for brands expecting all-day traffic around matches, watch parties, and World Cup-adjacent events.
Adaptive-Reuse Anchors
Larger footprints suitable for immersive showrooms, multi-vendor markets, or anchor hospitality uses that can extend long after the final whistle.
Where Atlanta Already Comes to Eat, Drink & Gather
South Downtown is a place locals already know—home to neighborhood restaurants, coffee, bars, creative offices, and cultural spaces. For World Cup visitors, it’s the “this feels like the real city” moment.
During the tournament, your storefront can capture both the daily neighborhood audience and the international surge of fans moving between transit, hotels, and the stadium.
Tell Us About Your World Cup Concept
Share a few details about your idea and space needs, and our leasing team will follow up with tailored options in South Downtown. Whether you’re a global brand, a local operator, or a new concept, we’d love to explore a fit.